简介:A Brazilian news website planned to post only positive articles for an entire day as an advertising
叙事纲要
A Brazilian news website planned to post only positive articles for an entire daA Brazilian news website planned to post only positive articles for an entire day as an advertising campaign. That day was September 11th, 2001.
In 2001, Brazilian news website IG decided to set up an advertising campaign called The Good News Day. For 24 hours non-stop there would be only and exclusively feel-good articles on the front page, against the will and recommendation ...详情